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Roofr vs AccuLynx — the new-shop decision
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Roofr vs AccuLynx — the new-shop decision
Short answer: if you're under three crews or in your first two years of business, Roofr is the right call. AccuLynx is for established insurance-restoration shops with five-plus crews. These two products are on opposite ends of the roofing software maturity curve. Roofr is the new-shop product. AccuLynx is the scale-up product. The pricing, the workflow, and the sales process reflect that.
Pricing and feature claims below verified April 2026 via roofr.com/pricing, AccuLynx operator ranges on r/Roofing, and Capterra/G2 reviews.
TL;DR: which one do you pick?
- Pick Roofr if you're a new shop, you're solo to four crews, you want measurements and proposals without a sales call, and you can't justify quote-only enterprise pricing.
- Pick AccuLynx if you run insurance-restoration, you have five-plus crews, supplements are a revenue center, and supplier-order-to-jobsite workflows matter.
- Also consider JobNimbus as the middle ground, or Leap for financing-heavy retail.
Side-by-side
| Criterion | Roofr | AccuLynx |
|---|---|---|
| Target customer | New/growing shops, solo to 4 crews | Established insurance-restoration shops, 5+ crews |
| Published pricing | Free Starter + paid Essentials/Scale (sales-quoted, restructured March 2026) | Quote-only ($150–$300/user/mo operator range) |
| Measurement cost | $13–$19 per report in-product | Via EagleView at $50–$115 per report |
| Proposal builder | Native, strong | Native, roofing-specific |
| Insurance supplements | Light | Native, opinionated |
| Supplier ordering | Indirect | Native (SRS, Beacon, ABC) |
| Time to onboard | Days | 2–6 weeks |
| Contract length | Month-to-month on Starter; annual on paid tiers | Typically multi-year |
| Implementation fee | None | $5,000–$10,000 common |
Winner by use case
Solo-3 crew retail
Roofr. AccuLynx at three users is under-utilized and over-budget. Roofr's free Starter plus paid Essentials tier covers the stack.
4-10 crew retail
Roofr still leads unless you're already deep in insurance work. AccuLynx shines past five crews when supplement tracking and supplier ordering earn their keep.
Insurance-restoration focus
AccuLynx. Roofr's CRM tier wasn't built for adjuster workflows and supplement management. If restoration is 40%+ of revenue, pay the AccuLynx premium.
Financing-heavy retail (FTL, GreenSky)
Neither. Look at Leap. Roofr's proposal can nod at financing; AccuLynx supports it via partners. Leap's native integrations are the product.
Commercial roofing
Neither. Commercial bid tracking and phased labor want project-management tools. Both products are residential-focused.
Budget-conscious
Roofr, decisively. Free Starter tier plus per-report measurement at $13–$19 beats any AccuLynx configuration for a new shop.
Pricing reality — April 2026
Roofr restructured in March 2026:
- Starter: free, per-report measurement fees apply
- Essentials: paid, sales-quoted
- Scale: paid, sales-quoted
- Measurements: $13–$19 per report depending on tier and report type
The older "$99/month Pro" figure is no longer current. Always ask sales for the Essentials and Scale number in writing.
AccuLynx does not publish pricing. Operator-reported numbers in April 2026 land at $150–$300 per user per month, with $5,000–$10,000 implementation fees on larger onboarding packages. Multi-year commits are the default ask.
For a new three-user shop, the real comparison is free-to-low-hundreds on Roofr (plus per-report measurement fees) versus $700–$1,200/month on AccuLynx after discounts, plus implementation. That's a $12,000–$18,000/year delta before AccuLynx's supplier workflow pays back anything.
Integrations (measurements, CompanyCam, QuickBooks)
Measurements. Roofr's own measurements at $13–$19 per report are the cheapest option in the category and accepted by most insurance adjusters in April 2026. AccuLynx's tight EagleView integration orders reports from inside the job record, but each report costs $50–$115.
CompanyCam. Both integrate. April 2026 CompanyCam pricing is $99/month for three users plus $29 per additional user. Plan the full cost in — CompanyCam's the de facto photo layer on serious residential roofing operations.
QuickBooks. Both support QuickBooks Online. AccuLynx's sync is more opinionated on job costing; Roofr's is lighter but sufficient for most residential operations.
Supplier ordering. AccuLynx wins outright. SRS, Beacon, and ABC Supply orders generate from the job record. Roofr doesn't attempt this — you'll keep your supplier portal open.
Where Roofr actually wins
- Free Starter tier that real solo operators use in production
- In-product measurements at $13–$19 per report
- No sales call required to evaluate the product
- Month-to-month available on Starter
- Proposal builder that closes deals in the kitchen on a tablet
- Lower total cost of ownership for shops under four crews
- Onboarding measured in days, not weeks
Where AccuLynx actually wins
- Insurance-restoration supplement tracking the competition doesn't match
- Supplier ordering native to the job record
- Adjuster meeting scheduling and claim-status fields out of the box
- Customer portal tuned for insurance homeowners
- Scales to 50+ users without custom engineering
- Mature integration ecosystem including EagleView, Xactimate, Beacon PRO+
- Established production board for shops running 10+ crews
Alternatives worth considering
- JobNimbus — the middle ground. Transparent pricing, real pipeline and production, works for retail or mixed operations.
- Leap — the financing-first close. Published pricing near $79/user/month starting.
- SumoQuote — proposal-only tool at ~$159/month if you like AccuLynx's CRM but want a better proposal experience. More commonly paired with JobNimbus.
FAQ
If I'm starting a roofing business, should I just use Roofr? Yes, for the first 12–18 months. Its March 2026 free Starter tier plus per-report measurement plus proposal builder is the cheapest viable stack. Revisit when you hit three or four crews.
Is AccuLynx overkill for a one-crew retail shop? Yes. The product's value is in supplement tracking and supplier orders. A one-crew retail shop doesn't generate enough of either workflow to earn the $700–$1,500/month minimum back.
Does Roofr handle insurance claim work at all? Lightly. You can track claim status and store adjuster contacts, but supplement management is not the product's focus. If restoration is 40%+ of revenue, AccuLynx or JobNimbus is the better fit.
What's the biggest gotcha switching from AccuLynx to Roofr? Supplier integrations. If your ops person orders from SRS or Beacon twice a day, Roofr won't replace that workflow. You'll revert to the supplier portal.
Do both integrate with CompanyCam? Yes. Budget $99/month for three users plus $29 per additional user for CompanyCam regardless of CRM choice. The old $24 figure is no longer current.
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